Wednesday, September 9, 2020

What are the benefits of digital marketing?

 resources to allow the user to actively participate in the content we produce, which becomes a very pleasant experience for the audience.


An example of interactive content is the ROI calculator that we did in Rock Content, in which we managed to know how efficient the strategies implemented by the users who visit us have been:


Analysis and measurement

Imagine the world in the 1960s, when the business model for marketing and advertising agencies was taking off.


In this period, there were few methods of measuring the effectiveness of advertising campaigns and targeted advertisements.


We can say that, until the advent of the Internet, a lot of money was wasted in inefficient actions.


In the end, if you can't measure whether a customer was convinced by your marketing activities to buy a product or service, it's hard to say that your strategy was effective.


In the Welt der online marketing agentur nürnberg, obtaining and analyzing data is a fundamental process for the continuous improvement of a strategy.

Happily, today absolutely everything must have a proven return. Metrics such as Return on Investment (ROI) and Cost of Customer Acquisition (CAC) can and should be analyzed in real-time.


Thus, companies can quickly identify flaws by putting optimizations into practice, which could not be imagined a short time ago.



Tuesday, February 18, 2020

Search Results Web results Close Insight into Web Developer's Craft

Web advancement is an art that incorporates a wide range of advances. In any case, at the center, all things considered, the obligation of the web designer is to guarantee that the customer gets a site that does precisely what he needs it to do. There is a colossal contrast between being a web engineer and a website specialist, in spite of the fact that their jobs do have some cover, the website specialist will once in a while be engaged with any of the real code that makes up the site.

1. Plan The Design And Functionality Of The Website 

It, for the most part, takes some time before the web engineer really begins to compose the code that makes up the site. At the point when you get the agreement for a web venture, there is a great deal of arranging and examination that necessities to happen. Normally the client requires the site to work with a specific goal in mind. It is up to the undertaking supervisor and his improvement group to evaluate to what extent this will take.

During this stage, the website specialist will probably take an interest to ensure that his plan works with the client's prerequisites. To be sure, the necessities will in all likelihood incorporate insights concerning how the client needs the site to show up.

2. Make The Business Logic As Specified By The Customer 

At the point when the arranging and examination organize has been finished the web designer will begin building up the site. This regularly incorporates working with both customer side advances, for example, HTML, JavaScript and CSS and server-side innovations, for example, PHP and.NET.

A decent web designer should be capable of numerous advancements. There is nothing of the sort as an unadulterated HTML engineer!

Realizing which devices to use for each piece of the site is instrumental to the achievement of the task.

3. Actualizing The Web Design 

You may believe that when the web engineer is finished building up the site the website specialist would begin actualizing the site. Despite the fact that they frequently cooperate it is normally the web engineer who is entrusted with actualizing the website architecture on the site.

It is important that the website specialist and the web engineer cooperate on this!

4. Testing, Testing, Testing 

Testing is apparently the most significant and frequently disregarded, some portion of a web advancement venture. On the off chance that there are basic mistakes on the site when it is propelled the client is in danger of losing a great deal of cash and unquestionably a ton of believability.

Having said that the web engineer ought not to be answerable for testing the site. It is fundamentally significant that it is tried by somebody who has not been engaged with the real improvement of the site.

Would you accept - These 4 phases regularly happens simultaneously. Iterative advancement has gotten progressively well known, implying that pieces of the site will no doubt be tried while different pieces of the site is still being.